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Push it like netflix.
Talking about innovation today....
You shouldn't ignore...
Innovative marketing approaches.
If you want to push your brand...
you may need to redefine your marketing strategies.
Let's have a look at "The queen's gambit"
A series that started in October last year.
It more than doubled the search queries for "Chess".
Suddenly, the almost 40 year old book was a NYT bestseller.
chess.com has seen a more than five-fold
increase of subscriptions.
does that mean you should produce a...
netflix series to boost your brand?
Certainly not.
But this example raise once more awareness....
that marketing today needs various....
approaches usch as interdisciplinary cooperation.
and take this....
"Content marketing and storytelling is...
"All the marketing that's left.
Is that so?