the shift
As urban mobility behavior started changing globally, automotive manufacturers faced increasing pressure to evolve beyond simply producing vehicles.
Ridepooling, connected mobility and autonomous transportation started redefining the future of mobility infrastructure.
the build
Granny&Smith supported Volkswagen in developing strategic concepts around connected mobility, ridepooling and platform-driven transportation.
The focus was placed on future mobility infrastructure and long-term autonomous transportation systems.
the outcome
Volkswagen established new mobility structures as part of its transformation into mobility services.
Today, Volkswagen Group Mobility generates €3.0B yearly operating result
across mobility and recurring-service infrastructure.
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