Inspiring people, to be innovative in order to shape the world of tomorrow – that’s the mission Dipl.-Ing. Lars Behrendt is driven by.
Everybody wants innovation. Everybody wants success. Everybody wants THE new methodology to achieve their goals as quickly as possible.
However, to become truly innovative, you need approaches that are different from those favored by specialized press.
Lars is considered one of the leading international innovation developers because he has been gaining real practical experience. for more than 15 years, which makes him a true innovation expert. As a managing partner of the Granny&Smith Innovation Lab, Lars has gathered profound expertise while working with numerous Dax corporations and Fortune 500 companies.
"Get Real Innovation" is about how to build a truly innovative company and why it's so incredibly hard.
Innovation is the driver of business success today. What do the most innovative companies like Google, Amazon, Tesla and many startups have in common? What methods do they use? How can you be successful, too? And what, in practice, has proven to be a mistake?
Using real, short, concise & practical examples based on more than 15 years of practical experience in innovation development, Lars helps his readers discuss these questions and find answers.
Dipl.-Ing. Lars Behrendt founded the Granny&Smith innovation agency in 2006.
Born in Northern Germany, he started his company as a creative engineering firm and quickly became an innovation insider to major corporations.
Today, he works for 7 out of 9 of the most innovative German companies. He is also a co-developer and driver of numerous groundbreaking innovations and supported companies like IBM, Telekom, BMW or Volkswagen in their innovation processes.
Together with his team he co-developed more than 50 startups and launched countless innovations with the world's most renowned companies.
Lars speaks at leading tech conferences such as IFA, CEBIT, TED.
Furthermore, he is a lecturer at the Jacobs University in Bremen and known from various TV shows.
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