Inspiring people to be innovative in order to shape the world of tomorrow together. That’s the mission of Lars Behrendt
Everyone wants innovation. Everyone wants success. Everyone wants the new methodology to reach their goal as quickly as possible.
In order to become truly innovative, however, we need a practical approach which is totally different from what the majority out there want to make us believe in.
Lars is considered one of the leading international innovation developers because he has real hands-on experience. An expert in innovation with over 15 years of experience as the CEO of Granny&Smith Innovation Lab, Lars has gained his expertise from working with well-known German corporations and international Fortune 500 companies.
The book „Get. Real. Innovation." is about how to build a truly innovative company and why this is so incredibly hard.
Innovation is the driving force of business success today. But what do the most innovative companies like Google, Amazon, Tesla and many startups have in common? What methods do they use? How can you become as innovative as they are? And what has proven to be a mistake in practice?
Using real, short, concise & practical examples and based on well over 10 years of practical experience in innovation development, this book helps to get to the bottom of exactly these questions and find answers.
As an engineer at heart, Lars founded the Granny&Smith innovation agency in 2006. Together with his team, he has helped more than 50 startups and countless innovators to develop groundbreaking new products and services.
Lars is the author of numerous publications.
Both his bestseller „Get.Real.Innovation.“ and numerous scientific articles have contributed to his worldwide reputation as an innovation expert.
To get more insight into work and achievements, follow or get connected with Lars on LinkedIn:
Lars gives talks at leading tech conferences such as IFA, CEBIT, TED. Furthermore, he is not only known through his lectureship at Jacobs University, but also from various TV appearances.
Lars has been doing extreme sports since his childhood. From BMX and skateboarding to today's extreme enduro, he has always found his private balance by doing sports and has drawn a lot of parallels to innovation development.
Since 2008, he has been investing private assets in selected startups, products and patents.
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The practical approach to innovation development which makes it possible to reduce the usual period of several months to a few weeks.
By joining our Online Bootcamp, you will learn to do your INNOWEEK® yourself in order to execute your innovation projects at maximum speed.