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HOW TO WIN NEW CUSTOMERS & SETTING OF A BOMB ALERT
WE ARE GETTIN THIS QUESTION VERY OFTEN...
,,LARS, HOW DO YOU WIN NEW CUSTOMERS?"
OK-DISCLAIMER FIRST
THIS IS A REAL STORY
WE ARE REALLY NOT ALLOWED TO TELL YOU THE NAME OF THE CUSTOMER
OTHERWISE WE WILL BE SUED
,,LARS, WHAT HAVE YOU DONE!?"
ACTUALLY WE BUILD A NEW CUSTOMER AQUISITION DEVICE WITH A 100% RESPONSE GUARENTEE
,,LARS, THIS IS IMPOSSIBLE!!?"
OK OK. LETS SAY 99%
,,WHAT AHVE YOU DONE!?"
WE BUILD A ,,FIRST AID INNOVATION KIT" AND SEND IT TO SOME SELECTED CUSTOMERS
,,WHAT IS A FIRST AID INNOVATION KIT!?"
WHEN YOU HAVING TROUBLE TO BRING A NEW INNOVATION TO THE MARKET...
YOU OPEN UP THE BOX-PRESS THAT BUTTON AND GET A DIRECT CONNECTION WITH US.
,,DOES IT WORK!?"
SOMETIMES IT WORKED A LITTLE TO GOOD.
,,WHAT HAPPENED!?"
WE DON'T KNOW EXACTLY BUT...
A CEO ASSISTANT MUST HAVE RECEIVED OUR PACKAGE AND THOUGHT IT WAS A BOMB
,,REALLY?!?"
REALLY.
,,DIDN'T YOU PUT YOUR NAME ON THE PACKAGE?!?"
SURE WE DID.